Blend... but don't blend in.
Makeup Mogul James Charles puts artists to the test to find out who has what it takes to become a beauty superstar and win $50,000 and the title of Instant Influencer.
WriterLouis Gargiula
The Competition Begins
Apr 24, 2020
6 incredible artists are challenged to sell themselves, and sell a product in front of James, Norvina, and Paris Hilton. Who has what it takes to become a beauty superstar?
Click and Drag
May 1, 2020
This week on Instant Influencer, the artists are challenged to create their ultimate drag transformation. 💄 Winner of RuPauls Drag Race Trixie Mattel joins us, and is not afraid to drag a bad look. Who has what it takes to become a beauty superstar?
I have to apologize for this...
May 8, 2020
This week on Instant Influencer, the competition gets real when our artists have to apologize for a scandal. 😭 I also invited some of my favorite YouTubers for a collab challenge. How will these aspiring artists match up with some of the biggest names in beauty?
A Mega Makeup Moment: The Finale
May 15, 2020
In the season finale of Instant Influencer, the remaining artists are challenged to create the next makeup trend that could take over the industry. Mario Dedivanovic, makeup legend and trendsetter, joins us to give his expert advice. Which artist will win $50,000 and become the world's first Instant Influencer?!
