Pepsi, Where's My Jet?A story about a kid with a dream. And the company that sold it to him.
When a 20-year-old attempts to win a fighter jet in a Pepsi sweepstakes, he sets the stage for a David versus Goliath court battle for the history books.
The Kid from Seattle
Nov 17, 2022
Seven million Pepsi Points to win a fighter jet? It should have been impossible. But 20-year-old John Leonard sees the ad in 1995 — and finds a loophole.
Let's Make a Deal
Nov 17, 2022
John and Todd perfect their scheme. They send in their Pepsi Points and their check, and wait. The Pepsi executives scramble, and the lawyers descend.
The Bad News Bears
Nov 17, 2022
The Pentagon has to issue a statement. Scammers start to circle. To win this case, John needs to go to trial in the court of public opinion.
Landing the Plane
Nov 17, 2022
Interviewees recall a 1992 campaign in the Philippines that went so awry, it led to riots and deaths. In 1999, John's court battle reaches a conclusion.
