An exploration of the vast economic impact Taylor Swift's brand has through not only music but in fashion, sports, education and philanthropy.
Breaking the Mold
Jan 4, 2025
How Taylor's bold moves have empowered artists and redefined taking control in the industry.
The Swift Effect on the NFL
Jan 11, 2025
Taylor's presence has brought a new wave of attention to the NFL, attracting a fresh fanbase.
The Swift Economy
Jan 18, 2025
Focusing on Miami where Taylor returns to the U.S., examining her effect on the city's economy and spotlighting the University of Miami's course inspired by her branding and influence.
A Legacy in the Making
Jan 25, 2025
A look at Taylor Swift's lasting legacy and where her influence may lead next; looking through the lens of individuals she's uplifted, such as a photographer who's documented her career for over a decade, we see the ripple effects of her journey.
