Contestants try to win £25,000 in Noel Edmonds' general store, while manager Barry and others ensure there's never a quiet moment in this craziest of game shows.
Episode 1
Aug 14, 2017
Noel Edmonds hosts a game show set in a shop in which pairs of contestants win an increasing amount of money by correctly picking the cheapest of three similar items.
Episode 2
Aug 15, 2017
Delivery man Keith gets caught up in traffic, Barry and Noel try out a tandem ride, and a mother and daughter hope their knowledge of mini-rolls will help them win £25,000.
Episode 3
Aug 16, 2017
Noel Edmonds hosts the game show set in a shop in which pairs of contestants win an increasing amount of money by correctly picking out the least valuable of three similar items.
Episode 4
Aug 17, 2017
Noel Edmonds hosts the shop-set game show in which teams can win an increasing amount of money. Lionelle and her mother hope to pay off her student debt by taking home £25,000.
Episode 5
Aug 18, 2017
Noel Edmonds hosts the game show set in a shop in which pairs of contestants win an increasing amount of money by correctly picking out the least valuable of three similar items.
Episode 6
Aug 21, 2017
One couple risk going solo, Keith tries out a new delivery vehicle and there is confusion between some nuns and Olly Murs. Comedy game show, hosted by Noel Edmonds.
Episode 7
Aug 22, 2017
Noel Edmonds once again leads contestants to a £25,000 jackpot, and while Kelly shows off her gymnastic skills, Keith gets everyone a takeaway.
Episode 8
Aug 23, 2017
Brothers Mitz and Dee have spent the night in a tent, host Noel Edmonds has a problem with swans and Bobby Davro gets devious with Barry. Comedy game show.
Episode 9
Aug 24, 2017
Keith gets stuck in the lift, Kelly has a car crash, Barry shows off his dad dancing and friends Katie and Alexis hope their knowledge of cheese will help them win £25,000.
Episode 10
Aug 25, 2017
Noel's Store is more gym than shop as Marijana encourages contestants to find their chakra, Margaret's in a lather, and Kelly's car struggles in reverse.
Episode 11
Aug 28, 2017
Barry threatens Noel Edmonds with a mallet, Tube drivers get coy over a corset, a couple lose the way over a set of maps, and Anthony and Ashleigh hope to win £25,000.
Episode 12
Aug 29, 2017
Noel Edmonds welcomes more contestants to his store, and there is a musical interlude courtesy of a banjo, some bongos and a man called Bert.
Episode 13
Aug 30, 2017
Noel gives shop assistant Kelly a shoulder to cry on, and sisters Lillian and Liz hope they will win the prize money with their knowledge of feather dusters.
Episode 14
Aug 31, 2017
Kelly's love life provides the drama, and Barry causes a splash when one couple must choose the cheapest item of swimwear. Game show hosted by Noel Edmonds.
Episode 15
Sep 1, 2017
Noel's Store goes Gallic when Barry has a French promotion in-store. Marijana treats two lucky players to a therapy session and Vicki Michelle makes Barry go 'ooh la la!', as more bargain-spotting contestants set their sights on a £25,000 jackpot. Game show, hosted by Noel Edmonds.
Episode 16
Sep 4, 2017
Carrots might help Ian and Nick find their way to winning the £25,000, while odd job man Keith tries his hand at being a cameraman. Comedy game show, hosted by Noel Edmonds.
Episode 17
Sep 5, 2017
Sisters Kelly and Kirsty may have bitten off more than they can chew when they have to choose the cheapest edible insects. Game show, hosted by Noel Edmonds.
Episode 18
Sep 6, 2017
James and Sophia hope their knowledge of rackets will keep them in the competition, and Cheryl Baker pops in to make an exchange.
Episode 19
Sep 7, 2017
A spoon becomes a £5,000 conundrum for one couple, Keith hires an apprentice, and Kelly has an idea to help host Noel Edmonds attract a younger audience.
Episode 20
Sep 8, 2017
Noel Edmonds welcomes more contestants who hope to win a £25,000 jackpot. One couple hope their knowledge of picnic hampers will help them carry home big money.
Episode 21
Sep 11, 2017
Marijana takes fashion inspiration from Noel, Barry receives a worrying phone call from environmental health and Keith goes on a busman's holiday. Game show, hosted by Noel Edmonds.
Episode 22
Sep 12, 2017
Barry showcases his fancy dress sale with some unlikely models, Keith's dodgy DIY skills cause chaos, and Noel Edmonds gets a personal trainer.
Episode 23
Sep 13, 2017
One couple hope their knowledge of jeans will help them win the prize money, while Marijana reveals a hidden talent.
Episode 24
Sep 14, 2017
Another game of 'Which is the Cheapest?' as Noel Edmonds opens the doors to more contestants hoping to win a £25,000 jackpot. Barry's wife Margaret has a favour to ask Noel, and Russell Grant comes in to complain about the noise.
Episode 25
Sep 15, 2017
Kelly has a beauty emergency, Marijana causes heartbreak, and Keith invites Noel on a lads' night out.
Episode 26
Sep 18, 2017
Noel Edmonds hosts the game show set in a shop in which pairs of contestants win an increasing amount of money by correctly picking the cheapest of three similar items.
Episode 27
Sep 19, 2017
Manager Barry goes fishing without leaving the Store, three bunches of flowers could be worth £8,500, and Noel Edmonds meets himself from the future.
Episode 28
Sep 20, 2017
Noel Edmonds welcomes more bargain hungry contestants to the show. In this episode, Barry tries his hand at doing Noel's job.
Episode 29
Sep 21, 2017
Noel Edmonds and manager Barry are run off their feet when the staff go on strike - and somewhere amid the chaos, contestants play for a potential jackpot of £25,000.
Episode 30
Sep 22, 2017
Game show host Noel Edmonds makes the most of dress-down Friday, and when Barry is short-staffed, the temp agency send Lionel Blair along to lend a hand. Last in the series.
